2 comments on “Building Dental Practice Value Through Social Media Marketing

  1. HI Jack, Thanks for mentioning my post in your post here 🙂 I enjoyed reading your 4 points here, and it is always good to read others’ work on these topics because it can bring to mind other angles or ideas that we may not have considered before! One other thought I had when reading your 4 points about using a solid service like “mysocialpractice” is that whenever you have the social media presence growing, and all of the buttons and tools set up, it also makes patient referral or “word of mouth” much easier when all they have to do is click a button or hit “share”. Some dentists may not realize it but when they are not engaged in social media or when they do not set up at least the social share buttons as a minimum, they are doing their own practice a dis-service as well because it makes it a bit more challenging for patients to share through different SM channels! Great post Jack.

    • Thanks for your comment, Aaron. The great news is that (albeit slowly) dental practices are beginning to realize that effective social media marketing doesn’t have to take a ton of their bandwidth. Your suggestion is a good example of that. Even participating in the conversation minimally, by making it easy for patients to share their love for your practice online, is a huge step in the right direction. Thanks for your insights.

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