What is a Responsive Website and Do You Need One?
Mobile and handheld devices are increasingly popular and are being used in place of or in addition to the PC. Mobile devices are great for people who are always on...
Increasing Collections at Time of Service
Money can be the most difficult conversation ever had in a dental practice. A lifelong patient can be lost over a $25 misunderstanding. It can be awkward and embarrassing when...
Year End Savings, Long-Term Growth
We view technology differently at Patterson Dental. We partner with the industry’s leaders to keep the practices we serve on the cutting edge of advanced technology and equipment because we...
Is Your Social Media Supporting Your Marketing Funnel?
For five years now, we’ve been coaching hundreds of client practices and thousands of other dental practices on the merits of nurturing patient relationships online. Doing so is certainly a...
Inform before Perform
Have you ever taken your car in for an oil change for $29.00 and when you pick up your car the cost is actually over $100.00? You discover they rotated...
Managing Patient Benefits in Eaglesoft
This post is a follow-up to one I originally posted in January 2013 titled Fee Schedules and Coverage Books. Please check it out if you haven’t done so already. It received...
Increase Insurance Utilization Through Patient Outreach
If you’re a frequent “Off the Cusp” reader, you know we’re keen on the idea that effective patient communication is one of the easiest, most measurable and predictable ways to...
Eliminating Barriers for Snoring & Sleep Apnea Treatment
If dental practices were able to prescribe treatment to every patient who snored or suffered from obstructive sleep apnea (OSA), business would boom. That’s because a whopping 27% of the...
Finding Out What Your Patients Really Want
Asking good questions opens the door to discovery. With careful and caring questions, two things occur: (1) you put the patient at ease by letting them know that you want...
Social Media Marketing: Where Should You Focus?
Should your practice be on Pinterest? What about LinkedIn? Does Instagram really matter? The answer is different for every practice. Many practices don’t want to spend time considering questions like,...
Promote Safer & More Effective Athletics with ArmourBite Custom Mouthwear
Business owners know the more solutions they can offer their customers the better. For dentists, this means being able to react to the needs of their patients by recommending the...
CEREC and GALILEOS make a world of difference
By 2010 Rich Cooper, DDS, and his staff members had built West Loop Dental Associates, Ltd. into a thriving practice in the trendy West Loop neighborhood of Chicago, Ill. As...