Dental industry news, trends and information from Patterson Dental.
Are you wondering what’s happening in social media today? What’s working – and what’s not? What are we seeing? According to Pew Internet Project’s research, 74% of online adults use social networking sites (up 7% from last year). For those of you still hoping social media would […]
What is SEO and how does it relate to dental practices? SEO, or search engine optimization, refers to the process of making your website Google friendly (or Bing friendly or optimized for any other search engine). You can spend a lot of time making a […]
Social media isn’t something that should just reside in a marketing plan. An increasing number of job seekers are turning to social media to not only connect with the companies or organizations they’re interested in, but they’re also using it as a resource when searching […]
Social media has been a buzz word in many practices this year. Some practices rave about the benefits, while others struggle. Below are five common challenges and how to overcome them. 1. Total outsourcing I talk with doctors on a regular basis who are frustrated […]
As we’ve written before, an important factor in promoting your practice online is to know where the conversation is happening. Every day conversations shift from platform to platform depending on public preference and recent developments in services. Social media battles are being fought for the […]