Internet videos are like dog years. To you, what feels like only one minute can feel like seven to your audience.
That’s why it’s particularly important to be concise when you’re making a video to market your practice. Have a clear vision of what you’d like to say, and say it in a timely fashion. Show your audience you value its members’ time, and they’ll be more likely to give it to you again in the future.
Watch this video to learn more about how even an outline or loose script can help make your videos more effective.