Dental industry news, trends and information from Patterson Dental.
We’ve been asking you to submit your most pressing HIPAA-related social media questions, and a couple came in that I think are important, common questions. Question 1: How do you handle the release of information process in light of HIPAA in regards to stepparents of […]
Undeniably, technology has transformed the way dentistry is delivered and how we communicate with patients. With these changes come federal and/or state laws such as HIPAA, mandating patient privacy and requiring data security. The HIPAA Privacy Rule allows covered entities (CE) including dentists and physicians […]
In-office promotions and patient giveaways are an easy way to market to existing and prospective patients. However, there are always legalities that must be followed to be sure that what is being given away is not in conflict with any contracted dental benefit providers. But […]
A few months ago, I wrote an article called Social Media Legal Considerations for Dentistry. Since then, I’ve received dozens of comments, questions and feedback. Many of you were simply grateful to have some clarity on basic questions like whether signed consents are necessary before using […]
Social media is a very common piece of marketing strategy for many businesses, including dental practices, and often these businesses look to their customers to help create content. Customers are generally asked to either provide content (like reviews, testimonies, success stories, etc.), or they are […]