Building out a robust social media strategy and consistently sharing relevant, informative and authentic content is a cornerstone of a larger marketing plan for most any business. As dentists start to reopen their practices after having been limited to only emergency care, it is important to revisit any current social media plans and adjust to the current realities and expectations of patients.
More than 28,000 dental industry professionals attended this year’s Chicago Dental Society Midwinter Meeting. Among the more than 660 exhibitors in attendance, the Patterson Dental booth stood out as the place to be to see the latest dental technology offerings in action. One such product was the new CEREC Primemill.
When we invited Mona Patel, DDS, to do a full takeover of our Instagram account during Dentsply Sirona World 2019 in Las Vegas, we didn’t quite know what to expect. What we did know is that whatever she came up with, it would be awesome. […]