Dental industry news, trends and information from Patterson Dental.
If your office is like most, your practice management system is home to several hundred dormant patients who haven’t stepped foot in your office for over 24 months. They’re your ghost patients, and the uncaptured revenue they represent is one of the biggest growth opportunities […]
Yes! Social media is a great marketing tool. It is A form of marketing, but it is not THE only form of marketing. I’m a big fan of the role social media can play in your overall marketing strategy. But since the perception is that […]
In the past several years, there has been much confusion about contests and promotions on Facebook. Team members and marketers alike were unaware or ill-advised about Facebook guidelines and terms. As of this week, Facebook has amended their terms and now permits Facebook Page administrators […]