According to a recent Oral Health America (OHA) survey, low-income Americans and those with children are more likely to delay and skip dental visits. That’s why OHA’s Fall for Smiles...
Advertising in general is a mixed bag. You have to be present regularly to be noticed. Remember, as my colleague Misty Clark says, your message must be seen, felt, heard...
Setting up for the next patient is a natural part of your daily workflow. You wouldn’t dream of not having an instrument pack or cassette along with disposable items ready...
How does social media marketing help spread the word about your practice? Often, it starts by doing good—then, sharing those “stories that spread”. And here’s an awesome example happening as...
There are always tools, apps and software to assist you with your day-to-day tasks and events. I have an app that tracks my spending and sends me notifications of where...
As a software trainer, I can’t wait to learn all I can about new Eaglesoft features. It excites me to see how these features can be used by practices to...
If you’re a regular Off The Cusp reader with an eye toward practice growth, you’re no doubt using a mix of referral marketing, well-crafted SEO, and easy-to-share newsletters to bring...
If delegation is so valuable and important in the realm of leadership and time management, why do people have so much trouble doing this? Here are a few of the...
Every morning when you get to your dental office, ergonomics is probably not the first thing that concerns you. It’s also probably not the second, third, or fourth thing, either....
Love them or hate them, hashtags are everywhere. Used correctly, hashtags can help supercharge your social media content. On the other hand, use them without consideration and you risk annoying...
When Erin Roberts, DDS, purchased a dental office from a retiring dentist to open Healthy Smiles in Enid, Okla. in 2003, she had no idea what kind of challenges she...
In honor of the American Association of Dental Office Managers’ 10th anniversary, Patterson Dental is awarding 10 scholarships to attend this year’s AADOM National Conference, and we are pleased to...
