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Blogging is one of the best ways to help your website rank high in search engines. It’s also one of the most effective ways to educate patients about what really matters to your practice, their oral health. Adrian Lefler of My Social Practice shares how to get started with dental blogging.
Want to rank higher on Google Maps? Follow this local dental SEO guide
This comprehensive guide from Adrian Lefler of My Social Practice includes valuable information, effective strategies and step-by-step instructions on how to optimize a Google My Business account for a local dental practice.
Twenty Twenty-One Day Success
David Rice, DDS, founder of igniteDDS discusses how New Year’s resolutions compare to dentistry and offers four things to focus on that all revolve around same-day dentistry.
Dental Practice Success: 4 Tips To Close Out the Year Strong
With the end of 2020 comes new lists, goals and ways to creatively end the year on a high note. Cassie Brehmer shares how connecting with patients who have unfinished treatment, getting ready for the rush between Christmas and New Year’s and finding ways to celebrate your staff will help close this year out on a positive note.
Dental Practice Reopening Webinar Series: Target, Communicate, Market to Your Patients
As practices reopen and prepare for the next stage, planning, patient communication and marketing will be more critical than ever. In a new four-part webinar series, we will share insights, best practices and action steps to support you on your reopen and restore journey.
Holiday Magic: How to Use Holiday and Birthday Greetings to Reactivate Patients
Reactivation campaigns in disguise. That’s the real role of birthday and holiday cards. These twice-a-year wonders of reactivation have remained a mainstay of practice marketing for as long as we...
Get More Facebook Likes, Comments and Shares With These Challenges
These days every dental practice using Facebook is looking for more effective ways to get Likes, comments, and shares on their posts. Download These 5 Free Challenges… They Work! These...
4 Paid Search Tips for Dental Practices
Paid search advertising can be confusing for those of us who are not digital marketers. In fact, even for those of us who are experienced with paid search, keeping up...
Ditch Your Fear of the Discount Mailer Today with These Three Tips
You know those discount offers the competition sends out – $59 for a checkup and cleaning? You hate them, right? They steal your customers, right? Look. The biggest reason these...
How to Grow Your Whitening Business by Marketing Directly to Patients
Do you offer teeth whitening at your office? Of course you do; most dental offices do. But how much whitening do you actually perform every month? If you’re like most...
5 Ways to Make an Irresistible Email Subject Line
When it comes to email marketing, many people put all their energy into the content of their email – and never give a second thought to the email’s subject line....
What is a Responsive Website and Do You Need One?
Mobile and handheld devices are increasingly popular and are being used in place of or in addition to the PC. Mobile devices are great for people who are always on...
The MVP of Your Marketing Efforts – An All-Star Team
Kevin Durant’s recent MVP acceptance speech has gone viral because he did something in his acceptance speech that no other MVP has ever done. Durant brought viewers across the nation...
Six Trends in Websites for 2014
Like hairstyles, fashion, cars and computers, websites follow certain trends in style and function. This is why websites typically are replaced or upgraded every 3-5 years. Here are 6 trends...
New Options to Promote Your Facebook Page
In the past several years, there has been much confusion about contests and promotions on Facebook. Team members and marketers alike were unaware or ill-advised about Facebook guidelines and terms. ...