Social media marketing in your dental practice is fueled by one-to-one relationships. Unlike traditional marketing, success is typically realized through connections with small numbers of patients and prospective patients, combined...
Are you a Facebook newbie or a seasoned Facebook marketer? Regardless, it seems everyone today wants to learn the fastest way to get more likes and grow their community. There...
Happy New Year! Now it is time to get to work on those resolutions. (In case you missed it, Mahlia Matsch, from our human resources department, had a wonderful post...
At the onset of each New Year, it’s tradition to go through the exercise of creating a list of resolutions. These lists commonly include things like losing weight, quitting a...
We back what we say. It’s what Patterson leaders have taught us since the company started in 1877. At Patterson, we have a history of focusing on clients. It’s been...
Do you still have the song, “(Everything I Do) I Do It For You” stuck in your head from Paul’s post yesterday? I hope so – because it’s true. Everything...
Remember the song that those lyrics come from? Bryan Adams sang it … It was the theme song for the movie “Robin Hood: Prince of Thieves” starring Kevin Costner …...
As Jenny pointed out yesterday, the Patterson Technology products are excellent in helping you get ready for the end of 2012. Did you know PattersonDental.com also has some helpful tools...
“Like us on Facebook.” “Follow us on Twitter.” As more and more dental offices start integrating social media into their practices, these phrases are being incorporated into almost every other...
Once you make the decision to use Facebook for your practice, the next steps are to learn how to use it well. In addition to interacting with patients, there are...
You’ve likely heard the story of Patterson Dental’s humble beginnings: a small Midwestern drugstore started by two brothers in 1877 that has grown into the business we are today. If...
It is hard to believe it has been over a year since we launched Off the Cusp. In that time, we’ve seen the dental industry rapidly grow and change. Not...
Today, Patterson Companies is celebrating a significant milestone: 20 years as a publicly traded Company! This anniversary means success for everyone at Patterson, as well as for our customers and...
As a manager and a leader you need to make it a part of your daily routine to catch your team members or staff in the act of doing something...
Do you have Patterson Advantage Dollars that will expire on December 31, 2012? If so, don’t miss out on the opportunity to reinvest in your practice. Use your Advantage Dollars...
Dr. Edward Banas and his team at Ocean Springs Dental in Ocean Springs, Mississippi are heroes. When a special-needs boy was bullied and beat up at school, they stepped up...
In recent months, we began rolling out a convenient new software platform for our service technicians called eMagine TS. The improved software offers our technicians many exciting new capabilities, including...
Is Facebook marketing beneficial for specialists as well? Absolutely. Specialty practices will often ask what they should post about ... the answer is a blend of dental and social posts....
Doing good can help generate positive publicity for your dental practice. Patients select their dental provider based on what they know about them. This information could come from a variety...
Engage, Educate, Encourage, Entertain Social media, this explosive sphere that fosters social interaction and helps businesses connect with prospects and customers, is long past the emergent stage. More than that,...
Seems like a silly statement, doesn’t it? Well, I’ll take that a step further and say your dental practice SHOULD be fun. It should be a fun place, not just...
To help small business owners grow, the government passed tax laws to promote that growth by accelerating tax reductions through deduction and depreciation opportunities. New equipment purchases can be either...
We are happy to welcome two vendors new to the Patterson booths at this year’s ADA Annual Session. We’ll be sharing the space in our main booth (#716) with SheerVision....
I’m looking forward to the upcoming American Dental Association annual conference in San Francisco October 18-20, 2012. There is little doubt that this year’s ADA will be one to remember...
Most dental offices have a Facebook page. And while I have yet to find any data that compares the number of dental professionals who use Facebook to the number who...
October is Breast Cancer Awareness Month, the time when people around the world come together to generate awareness and raise money to help in the fight against the disease. Millions...
We hope you are enjoying all the benefits the Patterson Advantage program has to offer you. Make sure you are on track to renew for 2013, so you can continue...
It’s like having a consultant at your side, readily available at a moment’s notice. With a single click of your mouse or tap on your mobile or tablet touchscreen,...
After Halloween, have you ever held a candy buy-back event for trick-or-treaters in your community? It’s a great way to: strengthen patient relationships promote better health garner publicity create a...
During the month of October, we are partnering with 11 infection control companies to raise funds for the Organization for Safety, Asepsis and Prevention (OSAP) in a special initiative –...
