Are You Marketing Directly to Teens and Young Adults? Here’s Why You Should

In your practice today, there are dozens – if not hundreds – of patients with whom you hardly ever speak. They visit your office twice a year, say hello, sit through their prophy appointment and head back to school, home, or work, oblivious to the […]

How to Keep Your Patients: Hygienists Have a Role in Keeping Hygiene Filled

For many patients, getting to see the hygienist whom they have become accustomed to is something to look forward to when attending regular hygiene appointments. Much like having a favorite service provider at a car dealership, salon, or another type of healthcare office, this invaluable […]

Troubleshooting Your Posterior Composite Technique – Look Before You Leap!

It has been over 40 years since direct posterior composite resins were introduced as an alternative to metallic restorations, most specifically amalgams. During that time, they have been met with doubt and skepticism, which was borne out by myriad shortcomings such as poor wear resistance, […]