Facebook Engagement Idea #133 – New Cover Image
If you’re like most dental practices (or any business) using Facebook, you’re likely always looking for fresh ideas to better engage with your fans. Here’s one that’s super simple, yet...
Introducing: Adam Quade
If you’ve ever spoken with me, you know how passionate I am about CEREC. I wasn’t sure if it would be possible to find someone as excited about CEREC as...
35th International Dental Show: March 12-16, 2013
Every other year for the past 90 years, dental suppliers and manufacturers from across the globe have gathered in Cologne, Germany, for the International Dental Show (IDS). The IDS is...
The Root of It: Thanks to Dental Assistants
This week is the 36th Annual Dental Assistants Recognition Week and we want to make it a very special week for some of our Off the Cusp readers. That’s why...
Advanced Eaglesoft Trainings with Patterson Dental Technology Advisors
Recently, I’ve had the opportunity to provide several Patterson customers with advanced Eaglesoft training. I love interacting with our clients and learning directly from them, what we can do to...
Five Common Facebook Marketing Myths
Are you standing on the sidelines questioning if Facebook is right for your practice? There are a few unfortunate myths that prevent many dentists from moving forward with Facebook marketing....
Thank You Dental Assistants
How amazing are the dental assistants in your office? Next week is the 36th Annual Dental Assistant Recognition Week (DARW), and it is a great time to let them know...
23rd Annual OHA Gala Recap – Gathering for a Great Cause
Having been in the dental industry for over 25 years (no need for me to say how many over), I am keenly aware just how generous our industry is. However,...
Dealing with Unhappy Patients
It’s inevitable … at some point in time you, or one of your staff members, will encounter a dissatisfied or unhappy patient. I am sure that your office or practice...
Challenges of Root Canal Preparation
During root canal preparation, you have two major goals: prevention of periradicular disease and the healing of any current infection. The first step in achieving this goal includes removing affected...
March Events
Join us in March for the following events! Arizona 3/8: Phoenix – Equipment Maintenance Seminar California 3/6: El Segundo – Surgical Esthetics Course 3/7: Sunnyvale – Equipment Maintenance Event 3/15:...
New Services You Never Knew Existed
At Patterson we are always striving to find the latest techniques and technologies to ensure we offer our customers the very best this industry has to offer. When DDS Rescue...
Marketing to Your Existing Patients: Five Ways to Boost Practice Profitability
If you’re a dental professional who’s just starting out with building a practice marketing program, you know there’s no shortage of options out there. From newspaper ads to Yellow Pages...
Patté Is on Twitter!
She’s dashing, fun, resourceful and animated – she also adores her red heels and looks slammin’ in a pantsuit. Perhaps you’ve known her from our publications, cartoons, Facebook page or...
An Inside Look at a Patterson Partnership
Our local teams make it their business to know your business. When a tornado struck the town of Cullman, Ala. in 2011, our folks were immediately there to help Dr....
A Place for Artistry in Dentistry Today
As dentistry has evolved over the years, we at Patterson Dental have grown to support it. Today’s dental patients have an expectation that technology like digital X-ray will play a...
“Nailing” the Occlusion
There are two CEREC parameters that impact the occlusal firmness of our CEREC restorations. Understanding and then calibrating Occlusal Offset and Occlusal Contacts Strength will make all the difference in...
Five Reasons You Need a Marketing Plan –- NOW
All big ventures that are meant to add value to your life, require a plan. You go on a vacation – you have a plan. You build a house –...
PTC Recognized by Architecture Association
When we opened the Patterson Technology Center (PTC) in Effingham, Ill., late in 2011, we were excited about the possibilities. It opened new doors both for Patterson and the customers...
What Makes Your Heart Skip a Beat on Valentine’s Day?
In February, images of hearts abound everywhere you go, from heart-shaped chocolate boxes and balloons to cards and candy. With the excitement of Valentine’s Day, you may have forgotten about...
Is Your Practice OnTrack?
At Patterson, we’re all about improvement – how can we better serve you? That’s why Mercer Advisors’ OnTrack software is such a perfect fit. It’s the dental practice software that...
Making the Most of Your Technology Demos
Show season is in full swing and if you attend a local or national dental show you will be inundated with technology choices. These shows are a great way to...
Four Easy, Practical Steps to Start Effectively Using Twitter
New to Twitter? Does the thought of adding Twitter to your practice’s social media marketing toolbox scare you? Don’t worry! It’s not as overwhelming as you may think – as...
Introducing: Steven Compau
You can’t be slow and still keep up with rapidly advancing technologies in the dental industry. That’s why Steven Compau is the perfect fit as Patterson Dental’s digital imaging marketing...
Hooray for Data Privacy Day!
Though I am sure that you didn’t miss it, some readers may be unaware that Data Privacy Day happened back in January. Your intrepid writer celebrated DPD by taking a...
Eaglesoft Tip of the Month – What Is the Credit Distribution Audit Trail?
With the addition of Line Item Accounting in Eaglesoft 16, and the ability to assign, unassign and reassign credits, the Credit Distribution Audit Trail was added to track these changes. The Credit Distribution Audit Trail report will show all credits that were not only posted...
How to Fuel Your Facebook Word of Mouth
Your Facebook page success is largely a reflection of how much you talk about it. It’s important to note that Facebook is not a “build it and they will come”...
The Real Deal at Yankee Dental Congress
For the last year and a half, Patterson Advantage members have been having a blast playing the Real Deal at dental trade shows. Now, members who have qualified to play...
Five Steps to Better Problem-Solving
When a problem arises in your office or practice, your people often look to you to take action and provide a solution. And as a leader or manager, it is...
February Events
Brush the snow off your car, or (for some of our warmer events) put on your sunglasses, and come visit us during our February events! Alabama 2/8: Bessemer – Implant Dentistry Seminar...