Starting with Patient Experience
I often hear from dentists that they are apprehensive about becoming active in the social media space because they are worried someone will start speaking badly of their dental practice....
Playing the Charity Card – Take the Gamble Out of Doing Philanthropic Work
Part I: I’ve found that all oral health professionals have the talent and desire to give back to their community. These teeth-loving heroes like to use their superpowers to change...
Get our Tradeshow Pocket Guide at the CDA
The CDA will be held May 3 - 5, 2012 at the Anaheim Convention Center in Anaheim, California. Look for great promotions featured in our Tradeshow Pocket Guide including GC...
AAO Annual Event & The Wave
Join us May 4 - 8, 2012 at the AAO in Hawaii! Stop by our booth 665 to see the latest in digital pan/cephs, cone beams and more! Watch for...
Explore Store at Six Months
Almost exactly six months ago (wow, does time fly), we launched Patterson Explore Store at the Greater New York Dental Meeting. The conclusion of the California Dental Association South Meeting...
Increasing Treatment Plan Acceptance with Automatic Follow-Ups
If you’re like most practices out there, you could walk in tomorrow morning, run some good reports in your practice management system and easily find $500,000 to $1,000,000 in diagnosed...
Introducing Micro-Mega
Micro-Mega (Besançon, France) has been designing, machining and manufacturing high-quality endodontic instruments for over 100 years and is one of the leading manufacturers of endodontic products both in Europe and...
ONtarget Savings!
Watch your mailbox for your upcoming May/June ONtarget flyer! It will feature special pricing and valuable FREE offers on select merchandise and equipment from a huge variety of vendors. This...
May Events
April has been a great month, and May is fast approaching. Here is a list of key dates for some great events where you can find and connect with us:...
Communication and Technology
If you’ll remember back to my post “Are You Really Listening?,” you’ll remember we talked about two self-imposed barriers to listening and effective communication. While these barriers are critical to...
Add the power of CAESY Cloud to your website!
When CAESY Cloud was launched last summer, I knew that it was going to have a positive effect on dental practices. All those great patient education videos were now easier...
Pete Frechette in FI Dental Distribution Hall of Fame
Pete Frechette’s leadership as Patterson’s CEO (1982-2005) helped the Company shine. Now it’s his turn in the spotlight. Pete is among a handful of industry giants recognized by First Impressions...
Stay True to You
Last Wednesday my Branch Manager, Joe Pennisi, and I represented Patterson Dental at San Jose State University’s Spring Job Fair. We aimed to attract charismatic, motivated applicants, and found it...
Get in the Driver’s Seat: Understanding Treatment Opportunities
Our thoughts create our reality and may hold us back. In some dental practices, we project the story that the patient can or cannot afford a particular treatment plan, or...
More Efficiency > Fewer Clicks!
Efficiency, as defined by Merriam-Webster is “the ratio of the useful energy delivered by a dynamic system to the energy supplied to it.” For Patterson, that dynamic system is Eaglesoft!...
Beware of Black Hat Facebook Marketing
Have you heard of black hat SEO (unscrupulous search engine optimization), which will supposedly help get your website to the top of Google? While getting your website to the top...
Patterson Companies Makes Forbes Most Trustworthy List
Good news for Patterson customers and shareholders…Patterson Companies, Inc. is making headlines with its selection to the Forbes listing of America’s 100 Most Trustworthy Companies. An independent financial analytics company...
Documentation in Clinical Records
Having some knowledge of the importance of the clinical record and how that record can protect and defend the doctor and the practice, I’m asked to conduct independent audits of...
Enterprise Compliance for Dental Practices
Now is the time to kick your corporate compliance program into high gear! You may be wondering exactly what corporate compliance is in dentistry. Compliance refers to your legal duty...
Compliance in the Technology Age
The Information Age began in earnest over twenty years ago and there’s no doubt about it – the world continues to change at breakneck speed. Dentistry has changed too, and...
Social Sharing
Over the last several months, I have been elated to see more and more dental practices starting to participate in social media. Many of their websites have even started to...
Social Media Policy for Your Practice
Are you wondering if a social media policy is necessary for your practice? And what if you aren’t marketing with social media – do you still need a policy? Certified...
Fill Their Easter Basket with Fun!
According to a national survey of dentists, 88% agreed that toothbrushes featuring easy to recognize characters help motivate children to brush their teeth. Sunstar offers a wide range of colorful...
Eaglesoft’s Clinical Exam – A Provider’s Gem
I have a birthday trip booked in June to take my little darlings to Arkansas. Those little are my grandchildren. Destination: Murfreesboro to dig for diamonds at Crater of Diamonds...
The Anatomy of a Perfect Patient Reactivation Email
Got email addresses for some of the patients you haven’t seen in a while? Good. You actually have a pretty decent chance of bringing them back to your practice –...
They Need to Know
Most employees want to know how they are doing. As a manager, you need them to know how they are doing. When they are doing their job well, they want...
April Events
It is hard to believe April is just around the corner. Here is a look at some great events where you will be able to catch up with Patterson Dental...
What’s the Next Big Thing?
This past month I attended the annual meeting for all the brightest new dental students across the country (ASDA). This experience was powerful for a few reasons, one being that...
Are you ready for Facebook Timeline?
At the end of February, Facebook finally unveiled Timeline for business pages. The new features offer great opportunity for your dental practice to share your culture and highlight key messages,...
Stop Holding the World on Your Shoulders!
So, it’s Monday morning, you’ve just walked in the door at your dental practice. You feel pretty good, spent a nice relaxing weekend with your family at the family cabin....