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Off the Cusp

Dental industry news, trends and information from Patterson Dental.

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Business of Dentistry

6 Tips to Help Your Practice Manager Succeed with ePrescribing

Business of Dentistry

The Path to Patient Trust

Business of Dentistry

Is Your Teledentistry Solution HIPAA-Compliant?

Business of Dentistry

Patient-Led Financing: Getting Patients to “YES”

Increasing Treatment Plan Acceptance with Automatic Follow-Ups
Dental Practice Marketing Dental Technology Eaglesoft Explore Store Patient Experience Practice Growth Practice Lifestyle

Increasing Treatment Plan Acceptance with Automatic Follow-Ups

Alex Nozdrin Alex NozdrinApril 30, 2012July 23, 2013
If you’re like most practices out there, you could walk in tomorrow morning, run some  good reports in your practice management system and easily find $500,000 to $1,000,000 in diagnosed...
Introducing Micro-Mega
Dental Products Patterson Dental

Introducing Micro-Mega

Mike Smurr Mike SmurrApril 30, 2012
Micro-Mega (Besançon, France) has been designing, machining and manufacturing high-quality endodontic instruments for over 100 years and is one of the leading manufacturers of endodontic products both in Europe and...
ONtarget Savings!
Dental Products

ONtarget Savings!

Mike Smurr Mike SmurrApril 26, 2012November 25, 2013
Watch your mailbox for your upcoming May/June ONtarget flyer! It will feature special pricing and valuable FREE offers on select merchandise and equipment from a huge variety of vendors. This...
May Events
Patterson Dental

May Events

Kristen Albrecht Kristen AlbrechtApril 25, 2012
April has been a great month, and May is fast approaching. Here is a list of key dates for some great events where you can find and connect with us:...
Dental Technology Patient Experience Practice Lifestyle Social Media

Communication and Technology

Kristen Albrecht Kristen AlbrechtApril 24, 2012
If you’ll remember back to my post “Are You Really Listening?,” you’ll remember we talked about two self-imposed barriers to listening and effective communication. While these barriers are critical to...
Add the power of CAESY Cloud to your website!
Dental Practice Marketing Dental Technology

Add the power of CAESY Cloud to your website!

Jana Berghoff Jana BerghoffApril 23, 2012December 20, 2013
When CAESY Cloud was launched last summer, I knew that it was going to have a positive effect on dental practices.  All those great patient education videos were now easier...
Pete Frechette in FI Dental Distribution Hall of Fame
Patterson Dental

Pete Frechette in FI Dental Distribution Hall of Fame

Tammy Love Tammy LoveApril 20, 2012July 23, 2013
Pete Frechette’s leadership as Patterson’s CEO (1982-2005) helped the Company shine. Now it’s his turn in the spotlight. Pete is among a handful of industry giants recognized by First Impressions...
Dental Office Education Human Resources Patterson Dental Professional Development

Stay True to You

Kevin Yamada Kevin YamadaApril 19, 2012
Last Wednesday my Branch Manager, Joe Pennisi, and I represented Patterson Dental at San Jose State University’s Spring Job Fair. We aimed to attract charismatic, motivated applicants, and found it...
Partner Organizations Patient Education

Get in the Driver’s Seat: Understanding Treatment Opportunities

Sara Marterella Sara MarterellaApril 18, 2012
Our thoughts create our reality and may hold us back. In some dental practices, we project the story that the patient can or cannot afford a particular treatment plan, or...
More Efficiency > Fewer Clicks!
Dental Technology Eaglesoft Practice Lifestyle

More Efficiency > Fewer Clicks!

Jenny Allen Jenny AllenApril 17, 2012
Efficiency, as defined by Merriam-Webster is “the ratio of the useful energy delivered by a dynamic system to the energy supplied to it.” For Patterson, that dynamic system is Eaglesoft!...
Dental Practice Marketing Social Media

Beware of Black Hat Facebook Marketing

Rita Zamora Rita ZamoraApril 16, 2012
Have you heard of black hat SEO (unscrupulous search engine optimization), which will supposedly help get your website to the top of Google? While getting your website to the top...
Patterson Companies Makes Forbes Most Trustworthy List
Patterson Dental

Patterson Companies Makes Forbes Most Trustworthy List

Tammy Love Tammy LoveApril 13, 2012
Good news for Patterson customers and shareholders…Patterson Companies, Inc. is making headlines with its selection to the Forbes listing of America’s 100 Most Trustworthy Companies. An independent financial analytics company...
Dental Office Education

Documentation in Clinical Records

Roy Shelburne, DDS Roy Shelburne, DDSApril 12, 2012
Having some knowledge of the importance of the clinical record and how that record can protect and defend the doctor and the practice, I’m asked to conduct independent audits of...
Dental Office Education Human Resources

Enterprise Compliance for Dental Practices

Linda Harvey Linda HarveyApril 11, 2012
Now is the time to kick your corporate compliance program into high gear! You may be wondering exactly what corporate compliance is in dentistry. Compliance refers to your legal duty...
Dental Office Education Dental Technology

Compliance in the Technology Age

Ginny Hegarty Ginny HegartyApril 10, 2012
The Information Age began in earnest over twenty years ago and there’s no doubt about it – the world continues to change at breakneck speed. Dentistry has changed too, and...
Dental Practice Marketing Social Media

Social Sharing

Kristen Albrecht Kristen AlbrechtApril 9, 2012
Over the last several months, I have been elated to see more and more dental practices starting to participate in social media. Many of their websites have even started to...
Human Resources Social Media

Social Media Policy for Your Practice

Rita Zamora Rita ZamoraApril 5, 2012July 23, 2013
Are you wondering if a social media policy is necessary for your practice? And what if you aren’t marketing with social media – do you still need a policy? Certified...
Fill Their Easter Basket with Fun!
Dental Products

Fill Their Easter Basket with Fun!

Amanda Buytaert Amanda BuytaertApril 4, 2012
According to a national survey of dentists, 88% agreed that toothbrushes featuring easy to recognize characters help motivate children to brush their teeth. Sunstar offers a wide range of colorful...
Eaglesoft’s Clinical Exam – A Provider’s Gem
Dental Technology Eaglesoft Practice Lifestyle

Eaglesoft’s Clinical Exam – A Provider’s Gem

Carla Wicks, RDH Carla Wicks, RDHApril 3, 2012
I have a birthday trip booked in June to take my little darlings to Arkansas. Those little are my grandchildren. Destination: Murfreesboro to dig for diamonds at Crater of Diamonds...
The Anatomy of a Perfect Patient Reactivation Email
Dental Practice Marketing

The Anatomy of a Perfect Patient Reactivation Email

Alex Nozdrin Alex NozdrinApril 2, 2012
Got email addresses for some of the patients you haven’t seen in a while? Good. You actually have a pretty decent chance of bringing them back to your practice –...
Human Resources

They Need to Know

Desmond Clancy Desmond ClancyMarch 29, 2012
Most employees want to know how they are doing. As a manager, you need them to know how they are doing. When they are doing their job well, they want...
April Events
Patterson Dental

April Events

Kristen Albrecht Kristen AlbrechtMarch 28, 2012
It is hard to believe April is just around the corner. Here is a look at some great events where you will be able to catch up with Patterson Dental...
Dental Products Dental Technology

What’s the Next Big Thing?

Josh Killian Josh KillianMarch 27, 2012
This past month I attended the annual meeting for all the brightest new dental students across the country (ASDA). This experience was powerful for a few reasons, one being that...
Dental Practice Marketing Social Media

Are you ready for Facebook Timeline?

Kristen Albrecht Kristen AlbrechtMarch 26, 2012
At the end of February, Facebook finally unveiled Timeline for business pages. The new features offer great opportunity for your dental practice to share your culture and highlight key messages,...
Stop Holding the World on Your Shoulders!
Partner Organizations Patterson Dental Charity Work

Stop Holding the World on Your Shoulders!

Kim McQueen Kim McQueenMarch 23, 2012
So, it’s Monday morning, you’ve just walked in the door at your dental practice. You feel pretty good, spent a nice relaxing weekend with your family at the family cabin....
Human Resources

Capitalize on Teachable Moments

Desmond Clancy Desmond ClancyMarch 22, 2012
People learn during “teachable moments.” As a manager you need to be there to catch them performing well or performing poorly so you can capitalize on that opportunity. However, it...
Dental Products

Fight Evil Plaque with the Force

Amanda Buytaert Amanda BuytaertMarch 21, 2012March 22, 2012
Now available through Patterson, Star Wars toothbrushes! Check out the new styles: MANUAL TOOTHBRUSH  Dome Trim® Bristle Design Clinically proven to provide exceptional plaque removal Cleans below the gumline Supports...
Help! Where do I start?
Dental Practice Marketing Social Media

Help! Where do I start?

Kristen Albrecht Kristen AlbrechtMarch 20, 2012
Facebook … Twitter … Blogs … YouTube … Google+ … Pinterest … It seems as though there is a new social media channel popping up every day. If you are...
3M has launched another breakthrough from RelyX cements!
Dental Products

3M has launched another breakthrough from RelyX cements!

Alyssa Huettl Alyssa HuettlMarch 19, 2012
The toughest challenges have been met by 3M RelyXTM Ultimate Adhesive Resin Cement and ScotchbondTM. Together they deliver ultimate bond strength, coupled with ease of use. This new product is...
Human Resources

Feedback

Desmond Clancy Desmond ClancyMarch 15, 2012
Most people’s reaction to their manager saying “Could you come here for a minute? I would like to give you some feedback” is not a positive one. That’s because many...

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