CAESY Cloud 1.3
I am thrilled to announce our biggest CAESY Cloud release since we launched the product! There are many enhancements with CAESY 1.3, including: Smile Channel content has been added to...
Should Specialists Market with Social Media?
Is Facebook marketing beneficial for specialists as well? Absolutely. Specialty practices will often ask what they should post about ... the answer is a blend of dental and social posts....
November Events
Here’s where you can find us in November. Be sure to come say hi; we’d love to chat with you! Arizona 11/11-11/16: Phoenix – Association of Military Surgeons of the...
Announcing DDS Rescue!
Last week at the ADA Annual Session, we announced our partnership with DDS Rescue! DDS Rescue is a business continuity solution. Your patient data, and your ability to access that...
For Success in Social Media Marketing, Follow the 4 E’s
Engage, Educate, Encourage, Entertain Social media, this explosive sphere that fosters social interaction and helps businesses connect with prospects and customers, is long past the emergent stage. More than that,...
Sirona Technology at the ADA
The ADA in San Francisco is where it’s happening in dentistry this week, and our team has been showing off the all new CEREC AC with Omnicam to an excited...
Now is the Time to Reinvest in Your Dental Practice
To help small business owners grow, the government passed tax laws to promote that growth by accelerating tax reductions through deduction and depreciation opportunities. New equipment purchases can be either...
New Vendors at ADA 2012
We are happy to welcome two vendors new to the Patterson booths at this year’s ADA Annual Session. We’ll be sharing the space in our main booth (#716) with SheerVision....
Sirona Technology at the 2012 ADA!
I’m looking forward to the upcoming American Dental Association annual conference in San Francisco October 18-20, 2012. There is little doubt that this year’s ADA will be one to remember...
Leveraging the Power of Twitter: A Great Tool for Dental Practice Marketing
Most dental offices have a Facebook page. And while I have yet to find any data that compares the number of dental professionals who use Facebook to the number who...
It’s Breast Cancer Awareness Month: Have Your Joined the Fight?
October is Breast Cancer Awareness Month, the time when people around the world come together to generate awareness and raise money to help in the fight against the disease. Millions...
Don’t Fall Off Patterson Advantage
We hope you are enjoying all the benefits the Patterson Advantage program has to offer you. Make sure you are on track to renew for 2013, so you can continue...
Gain Competitive Advantage with Click to Consult from OnTrack®
It’s like having a consultant at your side, readily available at a moment’s notice. With a single click of your mouse or tap on your mobile or tablet touchscreen,...
6 Simple Steps For An Awesome Halloween Candy Buy-Back Event!
After Halloween, have you ever held a candy buy-back event for trick-or-treaters in your community? It’s a great way to: strengthen patient relationships promote better health garner publicity create a...
Environdent.com
A little over a month ago, Hu-Friedy made dentistry’s longest running recycling program even greener with the launch of Environdent.com. Since 1995, the program has offered customers one free dental...
Patterson Technology Center Customer Service Appreciation Week
Although the grand opening of the distinguished 100,000-square-foot facility occurred just under a year ago in Effingham, Illinois, the Patterson Technology Center (PTC) has a rich history of supporting customers...
How to Send Expiring Insurance Benefits Reminders with Eaglesoft
*REMINDER* This Year’s Insurance Benefits Will Expire Soon! Dental insurance can be confusing for patients and providers alike. When I worked in a dental office, a majority of my time...
The Difference Between Winning and Losing Facebook Cover Photos
What does your Facebook cover photo say about you? One of the biggest visual additions of the 2012 Timeline redesign was that of the cover photo. The cover photo is...
Oregon Mission of Mercy
When Mission of Mercy announced that it would be coming to Medford, Oregon for the 2012 Oregon event, there was a lot of excitement for the needs that would be...
October Events
Here’s a list of some dental events we’ll be at in October. Be sure to come find us; we’d love to talk to you! Alabama 10/12: Birmingham - World Class Ceramic...
Electronic Remittance Advice
Would you like to save time and increase efficiency while posting insurance payments? Then Eaglesoft has a solution for you! It’s called Electronic Remittance Advice or eRA, which is actually...
Content That Will Engage Your Dental Patient Community On Facebook
From time to time, dental professionals just venturing out into the social media space approach us with the question, “What kind of stuff should we post on Facebook and Twitter?”...
Employees Give Back Through Patterson Foundation Casual Week
Today wraps up the final day of Patterson Foundation Casual Week – the Company’s first philanthropic event uniting employees across our dental, veterinary and rehabilitation supply businesses and every Patterson...
Old Trade, New Tricks
At 60 years old and having practiced in his previous office for more than 20 years, Dr. Joel Fischer looked to us to help him build a new practice. We...
The Intraoral Camera: Small Investment – Big Results
When we talk about technology, we often talk about new technology products that can be incorporated into a practice, but let’s not overlook the intraoral camera. This small, handheld device...
Join Dental Lifeline Network at the ADA Annual Session
Are you one of many thousands of dental professionals who are heading to San Francisco for the 2012 ADA Annual Session this October 18-20? Dental Lifeline Network, the parent organization...
A Personal Touch for the Holidays
So how many of you just cringe when you walk into a national retail store in late July and see aisles filled with Halloween and Thanksgiving décor/items? Then by August...
New Equipment Catalog & Fall Financing
Each year, we put out a publication that features our most popular equipment and technology solutions – from cone beam and digital imaging to operatory packages and small equipment. Equally...
Patterson Today – Fall ’12
Three times a year, we get to announce the release of a new edition of Patterson Today. Our office design, equipment and technology magazine, Patterson Today lets us tell the...
Using Pinterest to Market Your Dental Practice
This short post makes one assumption up front – that you at least know a little bit about Pinterest and may be using it personally. If not, you can get...