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Off the Cusp

Dental industry news, trends and information from Patterson Dental.

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Business of Dentistry

6 Tips to Help Your Practice Manager Succeed with ePrescribing

Business of Dentistry

The Path to Patient Trust

Business of Dentistry

Is Your Teledentistry Solution HIPAA-Compliant?

Business of Dentistry

Patient-Led Financing: Getting Patients to “YES”

What Makes Your Heart Skip a Beat on Valentine’s Day?
Dental Equipment

What Makes Your Heart Skip a Beat on Valentine’s Day?

Elliott Carson Elliott CarsonFebruary 14, 2013July 23, 2013
In February, images of hearts abound everywhere you go, from heart-shaped chocolate boxes and balloons to cards and candy. With the excitement of Valentine’s Day, you may have forgotten about...
Is Your Practice OnTrack?
Dental Technology Patterson Technology Center

Is Your Practice OnTrack?

John Bettencourt John BettencourtFebruary 13, 2013
At Patterson, we’re all about improvement – how can we better serve you? That’s why Mercer Advisors’ OnTrack software is such a perfect fit. It’s the dental practice software that...
Dental Technology Industry Events Patterson Technology Center

Making the Most of Your Technology Demos

Josh Killian Josh KillianFebruary 12, 2013February 11, 2013
Show season is in full swing and if you attend a local or national dental show you will be inundated with technology choices. These shows are a great way to...
Four Easy, Practical Steps to Start Effectively Using Twitter
Dental Practice Marketing Practice Growth Social Media

Four Easy, Practical Steps to Start Effectively Using Twitter

Jack Hadley Jack HadleyFebruary 11, 2013February 18, 2013
New to Twitter? Does the thought of adding Twitter to your practice’s social media marketing toolbox scare you? Don’t worry! It’s not as overwhelming as you may think – as...
Introducing: Steven Compau
Dental Equipment Dental Technology Patterson Dental

Introducing: Steven Compau

Josh Killian Josh KillianFebruary 8, 2013February 8, 2013
You can’t be slow and still keep up with rapidly advancing technologies in the dental industry. That’s why Steven Compau is the perfect fit as Patterson Dental’s digital imaging marketing...
Dental Technology Patterson Technology Center

Hooray for Data Privacy Day!

Adam Stone Adam StoneFebruary 6, 2013
Though I am sure that you didn’t miss it, some readers may be unaware that Data Privacy Day happened back in January. Your intrepid writer celebrated DPD by taking a...
Eaglesoft Tip of the Month – What Is the Credit Distribution Audit Trail?
Dental Technology Eaglesoft Patterson Technology Center

Eaglesoft Tip of the Month – What Is the Credit Distribution Audit Trail?

Jenny Allen Jenny AllenFebruary 5, 2013
With the addition of Line Item Accounting in Eaglesoft 16, and the ability to assign, unassign and reassign credits, the Credit Distribution Audit Trail was added to track these changes. The Credit Distribution Audit Trail report will show all credits that were not only posted...
How to Fuel Your Facebook Word of Mouth
Dental Practice Marketing Patient Experience Practice Growth Social Media

How to Fuel Your Facebook Word of Mouth

Rita Zamora Rita ZamoraFebruary 4, 2013
Your Facebook page success is largely a reflection of how much you talk about it. It’s important to note that Facebook is not a “build it and they will come”...
Industry Events Patterson Advantage

The Real Deal at Yankee Dental Congress

Suzanne Kump Suzanne KumpFebruary 1, 2013
For the last year and a half, Patterson Advantage members have been having a blast playing the Real Deal at dental trade shows. Now, members who have qualified to play...
Five Steps to Better Problem-Solving
Human Resources Practice Lifestyle

Five Steps to Better Problem-Solving

Mahlia Matsch Mahlia MatschJanuary 31, 2013January 31, 2013
When a problem arises in your office or practice, your people often look to you to take action and provide a solution. And as a leader or manager, it is...
February Events
Dental Office Education Industry Events

February Events

Sam Campbell Sam CampbellJanuary 30, 2013
Brush the snow off your car, or (for some of our warmer events) put on your sunglasses, and come visit us during our February events! Alabama 2/8: Bessemer – Implant Dentistry Seminar...
Patterson Dental

Patterson Today Presents: The Year of CE!

Josh Killian Josh KillianJanuary 29, 2013January 29, 2013
The Winter 2013 issue of Patterson Today will feel heavier than usual when it arrives in your mailbox in a few weeks. That’s because we’re including a continuing education magazine...
The Push to Google+ and Its Communities
Practice Growth Social Media

The Push to Google+ and Its Communities

Sam Campbell Sam CampbellJanuary 28, 2013
As we’ve written before, an important factor in promoting your practice online is to know where the conversation is happening. Every day conversations shift from platform to platform depending on...
Improving Access to Dental Care Together
Partner Organizations Patient Education

Improving Access to Dental Care Together

Scott Anderson Scott AndersonJanuary 25, 2013January 25, 2013
At Patterson, we’re committed to doing our part to help underserved people get the dental care they need. We know that improving children’s oral health is a joint effort involving...
Gala & Benefit Connects America with Smiles in Support of Oral Health
Industry Events Partner Organizations

Gala & Benefit Connects America with Smiles in Support of Oral Health

Kim McQueen Kim McQueenJanuary 25, 2013
Oral Health America (OHA) is pleased to announce its 23rd Annual Gala and Benefit at Chicago’s premier lakefront venue, the Grand Ballroom at Navy Pier on Wednesday, February 20 from...
Dental Products Industry Events

Let’s Talk Yankee!

Kim McQueen Kim McQueenJanuary 24, 2013
So when you see the title of my blog today do you think it would make a great title for a novel about the English settlers? Well, I’m not ready to...
How Not to Be Phished
Dental Technology Patterson Technology Center

How Not to Be Phished

Adam Stone Adam StoneJanuary 23, 2013January 23, 2013
Nobody wants to believe that s/he is gullible enough to fall for a scam. That said, this writer has heard terrible stories of dental practices being hacked after an employee...
The Best Way to Prep a CEREC
CAD/CAM CEREC Dental Technology Dentsply Sirona Practice Lifestyle

The Best Way to Prep a CEREC

SAMEER PURI DDS SAMEER PURI DDSJanuary 22, 2013July 23, 2013
New users sometimes get confused as to how to prep a full crown for a CEREC restoration. Frankly, if you follow these simple rules, you can just prep as you...
6 Best Practices for an Online Front Desk
Dental Practice Marketing Dental Technology Patient Experience Practice Growth Social Media

6 Best Practices for an Online Front Desk

Alex Nozdrin Alex NozdrinJanuary 21, 2013
When we talk about the power of online technologies to transform today’s practice, the discussion often revolves around patient engagement: anything from social media marketing to text message recare notifications...
Thank you for your continued support!
Partner Organizations Patterson Dental

Thank you for your continued support!

Stacy Wamsley Stacy WamsleyJanuary 18, 2013January 18, 2013
In 2012, the efforts of Patterson Dental, its territory representatives and customers resulted in $6 million in dental care raised through the DentaCheques program for people who desperately need it....
Dental Office Education Dental Practice Management Dental Technology

Data Privacy and Security Training for the Practice

Adam Stone Adam StoneJanuary 17, 2013
As U.S.-based dental practitioners know, the Health Insurance Portability and Accountability Act (HIPAA) and its implementing regulations require healthcare providers to train staff regularly on policies and procedures to safeguard...
Dentistry’s 2013 Watch List
CAD/CAM CEREC Dental Practice Management Dental Practice Marketing Dental Products Dental Technology Patient Experience Patterson Dental Practice Growth Practice Lifestyle Social Media

Dentistry’s 2013 Watch List

Paul Guggenheim - President, Patterson Dental Paul Guggenheim - President, Patterson DentalJanuary 16, 2013
The dental industry is evolving faster than ever. Everything from the materials and tools we use to the way we operate and market our dental practices is changing. There has...
Practicing with the Masters
Dental Office Education Dental Practice Management Dental Practice Marketing Dental Technology Eaglesoft Human Resources Partner Organizations Practice Growth Practice Lifestyle Professional Development Social Media

Practicing with the Masters

Jana Berghoff Jana BerghoffJanuary 15, 2013
Our Eaglesoft Practicing with the Masters webinar series has been around for awhile now and we have heard rave reviews! Through these webinars, we bring industry leaders to you, allowing...
The 7 Keys to Effective Dental Social Media Marketing
Dental Practice Marketing Patient Experience Social Media

The 7 Keys to Effective Dental Social Media Marketing

Jack Hadley Jack HadleyJanuary 14, 2013July 23, 2013
Social media marketing in your dental practice is fueled by one-to-one relationships. Unlike traditional marketing, success is typically realized through connections with small numbers of patients and prospective patients, combined...
Introducing: Devin Firl
Dental Equipment Dental Technology Office Design Patterson Dental Practice Lifestyle

Introducing: Devin Firl

John Bettencourt John BettencourtJanuary 11, 2013
Last year, we added a multitalented new team member to our Equipment Marketing Department. That’s not his formal title, of course. Devin Firl is our newest marketing specialist, equipment. In...
New Year, New Beginnings
Holidays Patterson Dental

New Year, New Beginnings

Christian Oleson Christian OlesonJanuary 10, 2013December 27, 2016
“And now let us welcome the new year, full of things that never were.” – Rainer Maria Rilke The New Year is upon us. It’s a great time to reflect...
Dental Products Patterson Dental

Now Entering the Age of EnWHITENment

Mike Smurr Mike SmurrJanuary 9, 2013January 8, 2013
When it comes to tooth-whitening products and services, dental practices are able to offer more to their patients than retailers can. Between in-office and take-home whitening solutions, dentists have a...
Eaglesoft – Fee Schedules and Coverage Books
Dental Practice Management Dental Technology Eaglesoft Patterson Dental Patterson Technology Center Practice Finance

Eaglesoft – Fee Schedules and Coverage Books

Jenny Allen Jenny AllenJanuary 8, 2013March 13, 2017
Since I started writing posts for this blog, I’ve been keeping track of all the questions and concerns that come to me. I get questions from sales reps who work...
10 Tips To Boost Your Facebook Marketing in 2013
Practice Growth Social Media

10 Tips To Boost Your Facebook Marketing in 2013

Rita Zamora Rita ZamoraJanuary 7, 2013January 7, 2013
Are you a Facebook newbie or a seasoned Facebook marketer? Regardless, it seems everyone today wants to learn the fastest way to get more likes and grow their community. There...
Reintroducing Jana Berghoff
Dental Technology Patterson Dental Patterson Technology Center

Reintroducing Jana Berghoff

Josh Killian Josh KillianJanuary 4, 2013July 23, 2013
Many of you already know of Jana Berghoff – she’s been in dentistry for more than 30 years – but I wanted to take a minute to reintroduce her. From...

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